AshNero

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So far AshNero has created 62 blog entries.

Dental Marketing, And How To Get It Right

Guest Post by Heckman Thelma There are two main areas in dental marketing. The first is that of the marketing of dentistry services. The second is that of the marketing of dental products. Both are geared towards improving the revenues of dental practitioners, manufacturers and distributors of dental products and services. Inasmuch as dental marketing is a reference to the marketing of dental products, it presents no major challenges (since these are products that can be advertised [...]
By | 2018-06-06T14:19:42+00:00 June 6th, 2018|Categories: Marketing 101|

Dental Marketing Online

Guest Post by Dr Madlena Kantscheff  There are many ways to add online marketing to your dental marketing plan. The internet is the supreme market place for all types of business models. It is extremely important to do at least some online marketing for your dental business. Here are some tips for adding dental marketing online to your dental marketing plan. Create Several Dental Websites One idea for dental marketing online is to create several websites to ensure that you are ge [...]
By | 2018-06-06T14:11:33+00:00 June 6th, 2018|Categories: Marketing 101|

Four Reasons Why Dentists Should Avoid Advertising on Yelp

4 Reasons Why Dentists Should Avoid Advertising on Yelp As you may already know, Yelp is an online service that is known for its crowd-sourced reviews. Yelp’s reviews are mainly about local businesses and many local vendors today consider advertising on Yelp with the intention of boosting their businesses. However, in certain cases, Yelp might not be the best option you should use. Particularly, when it comes to a business like local dental care business, we don’t consider advertising on Ye [...]
By | 2018-06-05T22:09:08+00:00 June 5th, 2018|Categories: Marketing 101|

The Five Key Sales Factors Every Author Needs to Have in Order to Make Their Book a Success on Amazon

The Five Key Sales Factors Every Author Needs to Have in Order to Make Their Book a Success on Amazon   Introduction: Like many authors who self-publish a book, you are faced with the same realization after you publish your book... At first you hopeful that everything would go well and sell. Then there are NO sales, NO reviews, low rankings and so on. And every day you feel more and more depressed and disillusioned about the self-publishing career you were supposed to have. [...]
By | 2018-05-09T00:27:58+00:00 May 22nd, 2018|Categories: Self-Help Author Marketing|

What the Top Authors Say About Writing a Book Description For Your Book

What the Top Authors Say About Writing a Book Description For Your Book   1. How To Write A Book Description That Sells This is a great article by Tucker Max. In it he cautions us not to compare our books to others After the title and the cover, the most important marketing material for your book is the description. The book description goes on the back cover (for paperbacks) or the inside flap copy (for hard copies) and right below the price (on Amazon). It’s crucial that this s [...]
By | 2018-05-08T20:41:51+00:00 May 15th, 2018|Categories: Self-Help Author Marketing|

Stop Building Your Brand and Start Building Your Audience

Stop Building Your Brand and Start Building Your Audience I recently was talking to a speaker/author who had recently written one book. Before creating an audience of people that wanted her services, she already had t-shirts, mugs and other chotskies with her name and logo on them. She was trying to brand herself like Coca-Cola. This is not a good approach, and it’s very, very hard to do. Even Oprah wasn’t Oprah before she was Oprah Winfrey on the local news. You need to walk [...]
By | 2018-05-08T17:33:43+00:00 May 8th, 2018|Categories: Marketing 101|Tags: |

The Secret to Selling More Books on Amazon Comes Down to These Super 7 Persuasion Strategies

The Secret to Selling More Books on Amazon Comes Down to These Super 7 Persuasion Strategies Here are 7 Super Persuasive Quick Strategies you can implement right so you can start selling more books on Amazon.   Introduction: The problem with most authors is that they think about only one thing: Selling their book. They don’t care who buys it. When this is the attitude, you will sell less. The strategies used by many authors to sell more books are just tricks to fluff up your [...]
By | 2018-05-08T16:09:44+00:00 April 30th, 2018|Categories: blog, Self-Help Author Marketing|

Answering Your Buyer’s Top 5 Objections is the Fastest Way to Getting People to BUY Your Books!

Answering Your Buyer’s Top 5 Objections is the Fastest Way to Getting People to BUY Your Books! In any buying or selling transaction (depending on what side you’re on) there is a struggle in the mind. You heart (the emotions) want something but your mind (your logic) tells you to slow down. And the way your logical mind does this is by coming up with objections to buying. In this post we are going to talk about objections to buying your book on Amazon. Even though your book on Amazon [...]
By | 2018-05-01T19:06:02+00:00 April 28th, 2018|Categories: Sales Copy Strategies, Self-Help Author Marketing|

The Ultimate Guide to Selling Your Book on Amazon

The Ultimate Guide to Selling Your Book on Amazon: How to Use This “Rarely Used” Strategy to Blow Past Your Competition The cornerstone of any sales transaction is to get people deeply interested in your product BEFORE they open their wallets. Otherwise, you’re just competing on price. Unless you are world famous like Tony Robbins, Stephen Covey and Tim Ferriss, you would have a tough time beating your competition without having a strong book description. Before you turn away and s [...]
By | 2018-04-27T12:39:07+00:00 April 11th, 2018|Categories: Marketing 101, Sales Copy Strategies, Self-Help Author Marketing|

5 Examples of Amazon Book Headlines and Why They Work

5 Examples of Amazon Book Headlines and Why They Work   In this section, I will examine 5 very good headlines from top selling books that I found on Amazon. Let’s take a look: Ex. 1 If you want to build muscle, lose fat, and look great as quickly as possible without steroids, good genetics, or wasting ridiculous amounts of time in the gym and money on supplements...then you want to read this book. (Technically, this isn’t the true headline at this time. But let’s examine this [...]
By | 2018-04-12T14:15:33+00:00 April 4th, 2018|Categories: blog, Marketing 101|