AshNero

/Ash Waechter

About Ash Waechter

Ash Waechter is a sales copy writer who specializes in helping authors and speakers sell more books and products.

Be the Exception to the Rule

When writing a book, marketing a product or just getting people to your blog, you want to narrow down your target audience as much as possible. You may think that if you narrow things down too much, you will exclude too many people. This is the natural reaction most businesses have when it's suggested that they need to narrow their target market. People mistakenly believe that if they leave people out, there will be less interest and thus leaving money on the table. Well, that’s not alwa [...]
By | 2018-11-26T18:20:35+00:00 November 26th, 2018|Categories: Marketing 101|

Finally, the Simple 2-Step Strategy for Dentists to Attract Top-Level Dental Patients Using Facebook

Finally, the Simple 2-Step Strategy for Dentists to Attract Top-Level Dental Patients Using Facebook   In this easy-to-read post, you will learn how to increase your monthly income easily by applying this ONE simple rule to your Facebook posts, blog posts and articles. Instantly, you will see a return on your investment when you implement this strategy into your online marketing campaigns. With the way things are in our hyper-competitive world today, this may be the last best secr [...]
By | 2018-08-14T16:53:59+00:00 August 14th, 2018|Categories: Marketing 101|

Why Your Advertising and Marketing for Dental Implants Is NOT Working

Why Your Advertising and Marketing for Dental Implants Is NOT Working   Dr. Miller was sending out thousands of postcards to a mailing list. He also advertised on Google and Yelp, but he couldn’t figure out no one was calling for his dental implants. Frustrated with the lack of calls, he started to offer steep discounts. He looked at competitors and tried to beat their prices and their offers. It wasn’t until he discovered the power of having a good story to sell dental implan [...]
By | 2018-08-02T20:12:19+00:00 August 2nd, 2018|Categories: blog, Dental Marketing, Marketing 101|

Facebook Stock Drops Roughly 20%, Loses $120 Billion in Value After Revealing Growth Earnings

Facebook Stock Drops Roughly 20%, Loses $120 Billion in Value After Revealing Growth Earnings According to Market Watch, https://www.marketwatch.com/story/facebook-stock-crushed-after-revenue-user-growth-miss-2018-07-25 Facebook’s stock dropped nearly 20%. That’s huge. The reason for this is that the earnings growth that was announced was less than what investors had planned on. What does this Facebook stock drop mean for us advertisers on Facebook? Who really knows, but for the s [...]
By | 2018-07-27T12:46:53+00:00 July 27th, 2018|Categories: Facebook Advertising, Marketing 101|

Discover How Dr. Jones from Springfield Is Attracting High-Value Dental Implant Patients Using This One Secret Strategy

Discover How Dr. Jones from Springfield Is Attracting High-Value Dental Implant Patients Using This One Secret Strategy Dr. Jones from Springfield was treating a patient who was having pain in his tooth. Sitting in the dental chair, Brad, the patient, looked at Dr. Jones and said, “I hate going to the dentist, but this pain is unbearable. Can you make it go away?” Jones dropped his with a sigh. Before Dr. Jones could answer, Jenny the office manager came in to tell Dr. Jones that Judy [...]
By | 2018-08-10T16:27:23+00:00 July 26th, 2018|Categories: blog, Facebook Advertising, Marketing 101|

How to Sell $2,500 Dental Implants to Your Exact Audience Without the Hassles of Building an E-mail List

How to Sell $2,500 Dental Implants to Your Exact Audience Without the Hassles of Building an E-mail List The NEW Simple 3 Step Formula to a Higher ROI and Happy Patients   It’s getting harder and harder to reach your exact audience with high-end offers such as dental implants. Many people think you need a HUGE e-mail list to find your exact audience for a high priced offering like dental implants. This post will show you that this is NOT the case. And often times, there are com [...]
By | 2018-07-19T20:50:43+00:00 July 16th, 2018|Categories: Facebook Advertising, Marketing 101|

How to Sell $2,500 Dental Implants Part 2

How to Sell $2,500 Dental Implants to Your Exact Audience Without the Hassles of Building an E-mail List Part II (continued from page 1)   Now, here is where many dentists (and their marketing agencies) get things wrong. They boost a post that they already have on their website. These posts were usually written with an SEO strategy in mind. This means a lot of key word stuffing and bland writing. With this strategy that I’ve laid out, you need to have a blog post with selling [...]
By | 2018-07-19T20:49:11+00:00 July 12th, 2018|Categories: Facebook Advertising, Marketing 101|

How to Sell $2,500 Dental Implants Part 3

How to Sell $2,500 Dental Implants to Your Exact Audience Without the Hassles of Building an E-mail List Part III (continued from page 2)   DON’T: Have bland titles like: “Dental implants” “Implants” “About Our Dental Implants” “Full Mouth Implants”   DO: Have exciting titles like: “What You Need to Know About Dental Implants Before Stepping Foot Into Your Dentist’s Office.” “What They Don’t Tell You About Dental Implants A [...]
By | 2018-07-19T20:45:21+00:00 July 12th, 2018|Categories: Facebook Advertising, Marketing 101|

The #1 Facebook Marketing Strategy for Real Estate Agents in Tough Markets

How Realtors Can Conquer Facebook Ads   The #1 Facebook Marketing Strategy for Real Estate Agents in Tough Markets Are you struggling with your ads on Facebook? Are they hitting the mark? Do you have a real strategy for reaching your exact audience, or are you just throwing ads up and seeing what sticks? And are you wasting too much time trying to figure out Facebook Marketing for your real estate business? If you’re a real estate agent, and you’re looking to get more leads an [...]
By | 2018-07-03T16:14:08+00:00 July 3rd, 2018|Categories: blog, Facebook Advertising, Marketing 101|Tags: , , |

The Number One Strategy for Small Local Businesses to Make Huge Profits from Facebook

The Number One Strategy for Small Local Businesses to Make Huge Profits from Facebook   If you agree that finding the right audience is the toughest part about advertising your business, then continue reading… If you agree that creating the right offer and message for your audience is the second biggest challenge, then continue reading. It is well known and agreed by everyone that finding your exact audience is extremely tough. Some business owners say that their customer is [...]
By | 2018-07-03T15:05:29+00:00 July 2nd, 2018|Categories: blog, Facebook Advertising, Marketing 101|Tags: , , , |