Monthly Archives: September 2017

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13 Great Reasons Why You Should Embrace Long Copy in Your Sales Letters

13 Surprising Reasons Why You Should Embrace Long Copy in Your Sales Letters   Whether you’re writing a book description for your book on Amazon, or you’re writing advertising copy for your new product to be sold everywhere, you should embrace long copy and not be afraid that no one will read it. Here are [...]

By | 2017-10-11T13:55:08+00:00 September 26th, 2017|Sales Copy Strategies|Comments Off on 13 Great Reasons Why You Should Embrace Long Copy in Your Sales Letters

Why You’ll Never Make Money With Your Self-Help Book Unless You Do This…

Why You’ll Never Make Money With Your Self-Help Book Unless You Do This…   If you look at the statistics, it’s amazingly clear that you won’t make money with your self-help book. There are more and more books being published every year, and seemingly less and less readers. With books being sold at 99 cents [...]

By | 2017-11-13T16:33:17+00:00 September 20th, 2017|Sales Copy Strategies, Self-Help Author Marketing|Comments Off on Why You’ll Never Make Money With Your Self-Help Book Unless You Do This…

“First Class” is the highest compliment you can bestow upon someone

“First Class” is the highest compliment you can bestow upon someone Next time you give a testimonial, think twice about saying “excellent” or “great.” These are vague… and run neck and neck with one another. But nothing exceeds “first class.” It’s visual. Making things visual will have more impact in the mind of the reader. [...]

By | 2017-11-27T21:15:12+00:00 September 18th, 2017|Sales Copy Strategies|Comments Off on “First Class” is the highest compliment you can bestow upon someone

How to Get Mastery of Your Publishing Career

This is a great book for self-help authors who are having trouble focusing on getting their books published or making a huge sales. Writing the book is actually the easy and fun part. But it's a whole other ball game to actually make money from your books. This book  by George Leonard [...]

By | 2017-09-26T11:19:22+00:00 September 17th, 2017|Sales Copy Strategies, Why I Do What I Do|Comments Off on How to Get Mastery of Your Publishing Career